预告：Acquired 是什么？
Trailer: What is Acquired?
Listen to this episode00:00 / 02:32
In-depth read · Key ideas, reasoning, and examples, organized by topic.
§01预告片承诺了什么
Acquired 在这支 152 秒的预告片里这样介绍自己：一档讲述「伟大公司及其背后的故事与打法」的节目，主持人是 Ben Gilbert 与 David Rosenthal。这个定位刻意收得很窄：它不覆盖某个行业，也不追新闻周期，而是每个月挑一家公司，用这一个月弄清它在别人失败的地方究竟靠什么成功。
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